The ASMR Trend

By Qwesi Allen
MAY 28, 2021

Autonomous sensory meridian response, often referred to as “ASMR,” is blowing up all over the world. ASMR is a type of tingling sensation throughout the body in response to exposure to various noises. It typically begins on the scalp and moves down the back of the neck and upper spine. People get the feeling of ASMR from various triggers. 

Some people enjoy role-plays in which someone gives close personal attention and whispers, while others respond to videos that show notoriously mundane tasks; spraying a water bottle, tapping, stirring a bowl of soup, or crinkling wrapping paper. Others require  more elaborate role-plays to trigger a response, which can vary from someone acting like a doctor to getting a haircut

Budding entrepreneur filmmakers on YouTube are racking up millions of views because of this phenomenon. There are dozens of videos with more than a million views and multiple channels with hundreds of thousands of subscribers. In regards to monetary compensation,  the amount that an ASMR YouTuber makes will vary from one artist to the next. It has been reported that top ASMR star GentleWhispering makes up to $130,000 a year, while most others make far less. For every millionth view a video receives on Youtube, compensation ranges between  $2,000 to $40,000 dollars. There are multiple YouTube channels, particularly ASMR, that have millions of views regularly. ASMR is easy to do and also pays very well, but it’s not for everyone. Sometimes creators/artists may get in a drought for ideas and it may take them a while to post a video because of it. In this circumstance, the community of viewers can be helpful. When creators don’t have ideas, they make a poll on YouTube and ask what their community would like to see for a future video in order to keep the ball rolling. 

The ASMR fandom is on the rise, and there is a chance to show your creativity and earn money by sharing sounds and role-plays with other people on the internet.